Urban Beat

For the Urban Beat Music Festival, a celebration of contemporary music and urban culture, our task was to create a brand identity that resonated with the energetic and diverse nature of the city's music scene. Focusing on generic poster mock-ups, we developed a series of visually striking designs that blended abstract cityscapes with bold, rhythmic color schemes. These posters not only captured the essence of the festival's vibrant atmosphere but also served as a versatile branding tool, adaptable across various mediums without the need for visible brand names.